Costa Calida, is claimed to be the healthiest place in europe to live, and one of the healthiest in the world as noted on the world health organisations web site.
There are more blue flag beaches along this coast than anywhere else in spain.
Costa Calida claims to have the best climate in Europe, with skiing only 2 and half hours away.
There are 38 golf courses in planning with the aim for the area to become the golfing capital of the world.
Property prices in the area are still amongst the fastest rising in Spain.